Domain name is a name of your "property" on the Web, like "google.com" or "aj-consulting.com" or "newwanderers.org".

You have to claim or "register" your domain name with Internet registrar the same way you register your business name with the state. In case someone else has already registered a name, you cannot claim it and have to find another one.

The letters after the dot, like ".com" or ".org" are called Top Level Domains (TLDs) and generally show that domain belongs to one of the groups, ".com" - commercial, ".org" - organization, ".net" - Internet network provider.

There are other domain name extensions available for general public:

.me -  "personal" domains
.info - informational websites
.mobi - websites targeting mobile devices
.us - US - based companies or individuals

There is no limit or specific requirement regarding TLD choice for the company or individual, you can register any name with any TLD if it is available.

AJ Consulting will guide you through the process of domain name registration with godaddy.com, our preferred provider, their fees vary from $0.99 to $9.99/year per domain name (prices as of 4/1/09).

Hosting means that all files, code, images and database which comprise your website are stored on the hard drive of the hosting server computer. Server is usually placed into air-conditioned room with redundant power and several connections to Internet.

AJ Consulting will guide you through the hosting ordering process with godaddy.com, our preferred hosting provider. Their monthly charge as of 4/1/09 is $4.99 for Economy Plan, which provides enough capacity for most of basic and intermediate websites or basic to intermediate e-commerce sites.

Search Engine Optimization (SEO) - making sure your web site is "visible" to the major search engines like Google, Yahoo, LiveSearch etc.

AJ Consulting will make sure your site contains proper keywords related to your business, all pages have relevant titles, all links are SEO-friendly, your site map (special file containing the site structure description) is properly built and uploaded.

Call us today for a free consultation and work with our design & development team to bring your company to the next level. 

Search Engine Marketing (SEM) - advertisement is placed at the Google search results page if the relevant keywords are used in the  search. Also, your ads are placed through the Google partner sites network. This is also referred as cost-per-click (CPC) or pay-per-click advertising. There is also a similar program with Yahoo - Marketing Solutions.

AJ Consulting will guide you through the ad setup process, help with the proper keyword selection and optimization, track the ad campaign performance and adjust it for better return of your ad investment.

Call us today for a free consultation and work with our team to bring more leads to your business.